Can I use a pending Japan trademark for Amazon Brand Registry?

Sometimes, but don't treat it like a guarantee. Amazon's accepted offices and review practice can change, so a pending filing is usually helpful but the final Brand Registry result still depends on Amazon's current rules and review outcome.

US Trademark Registration

Starting from $299

UK Trademark Registration

Starting from $299

Germany Trademark Registration

Starting from $299

EU Trademark Registration

Starting from $399

Canada Trademark Registration

Starting from $399

Mexico Trademark Registration

Starting from $399

Brazil Trademark Registration

Starting from $399

Japan Trademark Registration

Starting from $599

Japan is not the filing you choose because it's easy; it's the filing you choose because the market is too important to leave exposed. If Amazon.co.jp matters to you, a proper JPO filing with the right local representation is the serious path.

China Trademark Registration

Starting from $299

South Korea Trademark Registration

Starting from $599

India Trademark Registration

Starting from $399

Australia Trademark Registration

Starting from $399

Singapore Trademark Registration

Starting from $599

Turkey Trademark Registration

Starting from $399

Thailand Trademark Registration

Starting from $599

Vietnam Trademark Registration

Starting from $599

The UAE Trademark Registration

Starting from $599

Saudi Arabia Trademark Registration

Starting from $599

Yes. For Japan-specific marketplace protection, a Japanese filing is the most natural and strongest asset to hold.

Because the application goes through more than one public-facing stage before registration fully settles, which changes how opposition timing feels compared with simpler systems.

Yes. Japan examines both distinctiveness and earlier conflicts, so the search step is not optional.

In many consumer categories, yes. The English name and the Japanese-script version are not automatically the same legal protection.

That is normal enough. The important part is handling the response correctly and on time through local counsel.

Yes. Foreign applicants generally need local representation, so this is not a do-it-yourself jurisdiction in practice.

If the mark or its Japanese version sounds like a product description, the filing gets harder quickly.

Japan is usually not the speed-first filing. Germany or the UK is often better for that role.

Because JPO checks relative grounds, a bad search strategy can turn directly into a refusal.

That leaves a real gap in a market where local-script brand use matters commercially.

If there is no Japan launch, no Amazon.co.jp plan, and no Japan-facing packaging or sales, it may not be next in line.

Japan is a representation-heavy jurisdiction for foreign sellers, so the plan needs to reflect that from the start.

Japan is not a cheap filing, but the rule is easy to understand: the official cost is charged per class, and serious local-script planning matters just as much as the fee itself.

Fee Item	Amount	When Payable	Notes
Trademark Registration Fee	JPY 32,900 / class	At filing	Current JPO fee for direct trademark registration filing

Is a Japanese trademark the right credential for Amazon.co.jp Brand Registry?

Yes. For Japan-specific marketplace protection, a Japanese filing is the most natural and strongest asset to hold.

Why do people say Japan has a two-publication system?

Because the application goes through more than one public-facing stage before registration fully settles, which changes how opposition timing feels compared with simpler systems.

Does JPO check for similar earlier marks?

Yes. Japan examines both distinctiveness and earlier conflicts, so the search step is not optional.

Should I also file a Katakana version of my brand?

In many consumer categories, yes. The English name and the Japanese-script version are not automatically the same legal protection.

What happens if JPO issues an Office Action?

That is normal enough. The important part is handling the response correctly and on time through local counsel.

Do I need a licensed Japanese representative to file?

Yes. Foreign applicants generally need local representation, so this is not a do-it-yourself jurisdiction in practice.

Yes. For Japan-specific marketplace protection, a Japanese filing is the most natural and strongest asset to hold.

Because the application goes through more than one public-facing stage before registration fully settles, which changes how opposition timing feels compared with simpler systems.

Yes. Japan examines both distinctiveness and earlier conflicts, so the search step is not optional.

In many consumer categories, yes. The English name and the Japanese-script version are not automatically the same legal protection.

That is normal enough. The important part is handling the response correctly and on time through local counsel.

Yes. Foreign applicants generally need local representation, so this is not a do-it-yourself jurisdiction in practice.

Highly competitive prices with no hidden fees

The price does not include official fees.

Basic Plan

Essential Japan trademark filing with attorney review and status tracking.

$599+Gov Fees

Core Features

Basic Trademark Search
1 Class Included
Filed by a licensed attorney
Office Action ResponseWorth $400

Standard Plan

Best value

More complete Japan filing support with deeper review and objection handling.

$799+Gov Fees

Everything in Basic +

In-Depth Search + Risk Report
3 Classes Included
Office Action Response Included
Professional Consulting Services

Premium Plan

White-glove Japan trademark filing with priority handling and broader support.

$999+Gov Fees

Everything in Basic +

Global Search + Attorney Review
Unlimited Classes
Priority Filing
Unlimited Office Action Responses
Cease and Desist Letter

Fill in Trademark Information

Email *

Trademark Name *

Number of Classes *

Country *

Logo (optional)

Upload Trademark Image

PNG, JPG · Max file size 20 MB

Your Plan

Service Price$799.00

Government Fees$210.86

Basic Fees * 1 Class$210.86

Trademark Monitoring Service

$0.00 (1st month)

then $39.00/month

Total Price$799.00

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Understand Each Service Item and Compare PackagesPlan Comparison

We never recommend buying the most expensive option, but rather the one that is most suitable.

Service

BasicStandardPremium

Service Price

$599

$799

$999

Government Fees

✗

Included Class

Unlimited

Filed by a licensed attorney

✓

Office Action Response

✗

✓

Professional Consulting

✗

✓

Priority Filing

✗

✓

Feature	Basic Plan $599	Standard Plan $799	Premium Plan $999
Service Price	$599	$799	$999
Service Price	$599	$799	$999
Government Fees	✗	✗	✗
Included Class	1	3	Unlimited
Filed by a licensed attorney	✓	✓	✓
Office Action Response	✗	✓	✓
Professional Consulting	✗	✓	✓
Priority Filing	✗	✗	✓

Fee Item

Amount

When Payable

Notes

Trademark Registration Fee

JPY 32,900 / class

At filing

Current JPO fee for direct trademark registration filing

Feature

Basic Plan $599

Standard Plan $799

Premium Plan $999

Service Price

$599

$799

$999

Service Price

$599

$799

$999

Government Fees

✗

Included Class

Unlimited

Filed by a licensed attorney

✓

Office Action Response

✗

✓

Professional Consulting

✗

✓

Priority Filing

✗

✓